SEO and AI search
How Dr. Mehta’s Hospitals got 81% more visits from Google
A multi-speciality hospital in Chennai. People found it when they searched its name, but not when they searched for care. Here is what we changed, and what happened next.
- Industry
- Healthcare
- Where
- Chennai, India
- Work
- SEO and AI search
- Measured
- Last 6 months against the 6 before
What we changed
Three problems. Three fixes.
This is where the hospital started, and what we did about each problem.
The problem
People found the hospital when they searched its name. Not when they searched for a treatment.
What we did
We rewrote pages around what patients search for, like a treatment in Chennai.
The problem
Some bad links pointed at the site. They made Google trust it less.
What we did
We removed the bad links and got links from trusted health and local websites.
The problem
Errors slowed Google down, so key pages took a long time to show up.
What we did
We fixed the errors, so key pages showed up on Google faster and stayed there.
The results
What changed for the hospital
Every number below comes from the hospital’s own Google accounts.
In this picture
+81%more visits from Google
61%of new visitors came from Google search
#3on Google for “multispeciality hospital in chennai”
#3on Google for “multispeciality hospital in chennai”
Namedby Google’s AI answer and by ChatGPT
Namedby Google’s AI answer and by ChatGPT
Namedby Google’s AI answer and by ChatGPT
Where this comes from. From the hospital’s own Google Search Console and Google Analytics. Visits and times shown: the last 6 months compared with the 6 months before.
What we learned
“Fix the base first. Then every new page works harder.”
Next step
Want results like these?
Tell us what is not working. We will look first, then tell you what we would change. If you do not need us, we will say so.